Golf and Rolex have a long and glorious association, dating back to 1967. From a partnership with the legendary Arnold Palmer to The Rolex Series, the Swiss brand permeates all levels of the sport.
The prestigious series of golf tournaments are part of the European Tour which concluded on Sunday, 3rd of December. The final event was the DP World Tour Championship, held at Jumeirah Golf Estates. On a dramatic final day, Matthew Fitzpatrick claimed top spot on the leaderboard in Dubai.
Lee Westwood won the Race To Dubai 2020 title. It’s the third time he’s lifted the Harry Vardon Trophy, 20 years after his first victory. This title is given to the golfer who finishes top of the leaderboard at the end of the season.
The Rolex Series is the premium tournament category on the European Tour’s International Schedule, comprising its eight most prestigious events. These normally include the Abu Dhabi HSBC Championship, the Aberdeen Standard Investments Scottish Open and the BMW PGA Championship.
This elite collection of events began in 2017, marking the 20th anniversary of the partnership between Rolex and the European Tour. it celebrates the highest quality golf, played in iconic locations, in the global spirit of the game.
Introducing the Rolex series | Video
The luxury watch brand is clearly a stalwart of the golfing world since first getting involved in the sport. They provide support for elite players, known as Rolex Testimonees. Over the years these have included legends such as Jack Nicklaus, Gary Player, Tiger Woods and Phil Mickelson.
These players and Rolex share a perpetual ambition for excellence and superior performance. The Swiss watchmakers also support the other main professional tours and governing bodies, as well as the finest events on the golfing calendar.
It’s been a real challenge organising golf tournaments this year, and sports in general, with the disruption caused by the covid19 restrictions. Next year’s European Tour is set to include18 tournaments postponed or cancelled in 2020. Rolex’s commitment to golf is undoubtedly appreciated throughout the sport.
Please click on the links below to discover a choice selection of the Rolex watches currently available at Global Watches:
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